Cost of culture: homes near heritage sites worth on average £80k more
16th November 2015
- Property values near UNESCO sites are almost £80,000 higher than the UK average
- Orkney offers the cheapest average house prices near a World Heritage Site in the UK
- Liverpool and Bradford are the least expensive urban locations with the status
On the 70th anniversary of UNESCO – the body which awards World Heritage Status – research from property website Zoopla can reveal that homes located near to a World Heritage Site are worth 27% more than the average UK property.
Whereas the average UK home is valued at £284,127, properties that benefit from the cultural status and international prestige that comes with UNESCO status can carry a heftier price tag to the tune of £77,993.
The research from Zoopla found that the Orkney Islands are the UK’s most affordable World Heritage Site to buy a property near. Homes close to the series of Neolithic monuments in this remote location currently cost an average of £130,169, coming in at 178% LESS than the average house price near to a World Heritage Site in the UK (£362,120).
While the Orkney Islands are the cheapest World Heritage location in the UK for homebuyers, areas within Bradford and Liverpool were the least expensive urban sites.
Saltaire, the model village within the city of Bradford is the most affordable urban World Heritage Site. Awarded its status by UNESCO as an “exceptionally complete and well-preserved industrial village of the second half of the 19th century”, a typical property here costs just £155,868. This makes it the fourth cheapest UNESCO location in the UK.
Liverpool’s Maritime Mercantile City was awarded World Heritage Status in 2004, with UNESCO describing it as “the supreme example of a commercial port at a time of Britain's greatest global influence.” The area includes the Albert Docks – the largest collection of Grade I-listed buildings anywhere in the UK. Typically, homes in this area are worth £167,771.
Zoopla analysis found the longer an area has enjoyed World Heritage Status, the higher the property values are, as the area reaps the economic benefits. The first 10 UK locations to be granted World Heritage Status between 1986 and 1987, including Bath, Stonehenge and Blenheim Palace, have an average value of £424,873, compared to just £274,611 for the locations chosen since 2000.
In July, the Forth Bridge in Scotland became the UK’s latest World Heritage Site. Located between Edinburgh and Dunfermline, average homes in the area currently cost £202,011. This means the area is ninth cheapest in the rankings.
The traditional World Heritage Sites in London are the most expensive to live near. Properties in the proximity of the Palace of Westminster and Westminster Abbey are comfortably the priciest heritage location in the country, with a typical value of £1,715,292.
UNESCO aims to promote peace and security through collaboration in education, science and culture. World Heritage Status is awarded to natural or cultural landmarks considered to be of outstanding value to humanity. Other sites around the world include Australia’s Great Barrier Reef, east Africa’s Serengeti and the Egyptian Pyramids.
Lawrence Hall of Zoopla commented: “Bradford and Liverpool offer fantastic opportunities for potential buyers to live in cities which have shaped world culture. Britain’s World Heritage Sites have contributed massively to our history and our research shows that living near to one can add significantly to a property’s value. Looking at the most recent site to gain World Heritage Status, homeowners near the Forth Bridge could expect to see property values increase in future, as the full benefits the award brings to the area begin to be felt.”
Average house prices near world heritage sites
| Rank | World Heritage Site | Post Code | Year Status Awarded | Average Property Value (Nov 2015) |
|---|---|---|---|---|
| 1 | Heart of Neolithic Orkney, Scotland | KW15 | 1999 | £130,169 |
| 2 | Blaenavon Industrial Landscape, Wales | NP4 | 2000 | £139,747 |
| 3 | New Lanark, Scotland | ML11 | 2001 | £150,579 |
| 4 | Saltaire, West Yorkshire | BD18 | 2001 | £155,868 |
| 5 | Castles and Town Walls of King Edward in Gwynedd, Wales | LL55 | 1986 | £165,549 |
| 6 | Liverpool – Maritime Mercantile City | L3 | 2004 | £167,771 |
| 7 | Giant's Causeway and Causeway Coast, Northern Ireland | BT57 | 1986 | £174,767 |
| 8 | Pontcysyllte Aqueduct and Canal, Wales | LL20 | 2009 | £196,404 |
| 9 | The Forth Bridge, Scotland | EH30 | 2015 | £202,011 |
| 10 | Durham Castle and Cathedral | DH1 | 1986 | £216,771 |
| 11 | Derwent Valley Mills, Derbyshire | DE4 | 2001 | £256,321 |
| 12 | Ironbridge Gorge, Shropshire | TF8 | 1986 | £256,992 |
| 13 | Dorset and East Devon Coast (Jurassic Coast) | EX12 | 2001 | £265,862 |
| 14 | Canterbury Cathedral | CT1 | 1988 | £268,382 |
| 15 | Frontiers of the Roman Empire (Hadrian’s Wall) | NE47 | 1987 | £269,012 |
| 16 | The Ruins of Fountains Abbey, North Yorkshire | HG4 | 1986 | £276,863 |
| 17 | Old and New Towns of Edinburgh | EH1 | 1995 | £279,319 |
| 18 | Stonehenge and Avebury | SP4 | 1986 | £280,411 |
| 19 | Cornwall and West Devon Mining Landscape | TR20 | 2006 | £285,189 |
| 20 | City of Bath | BA1 | 1987 | £424,510 |
| 21 | Blenheim Palace, Oxfordshire | OX20 | 1987 | £468,563 |
| 22 | Maritime Greenwich | SE10 | 1997 | £617,940 |
| 23 | Tower of London | EC3N | 1988 | £762,342 |
| 24 | Royal Botanic Gardens, Kew | TW9 | 2003 | £926,358 |
| 25 | Palace of Westminster and Westminster Abbey | SW1A | 1987 | £1,715,292 |
- Ends -
For further information, please contact PR Team on pr@zoopla.co.uk or +44 (0)20 3873 8770.
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