Zoopla crowns Swansea as UK buyers hot-spot
25th October 2019
-
South Wales proves popular for British home hunters
-
Maidenhead has the highest average price for a home in the top 20
-
Seaside destinations of Brighton, Margate and Torquay feature on the list
-
Hampstead unveiled as the most popular area for home-hunters in London
Swansea is Britain's most popular hot-spot for home-hunters, new research from Zoopla, UK’s most comprehensive property website has revealed.
By analysing unique views data across the last 12 months, Zoopla can also reveal that SA4, home to Loughor and Gowerton, is the most popular outcode within the post-town area of Swansea. Staying in South Wales just behind in second place on Zoopla’s list of most popular towns and cities for house-hunters is Llanelli in Carmarthenshire. Following in third place is Leicester - where homes in the outcode of LE5 are the most viewed.
Elsewhere, proving that British people still do love to be beside the seaside, old-favourite destinations of Brighton and Torquay make it onto Zoopla’s list in 11th and 16th place respectfully. Margate, which has experienced a resurgence in popularity in recent years with the opening of the Turner Contemporary Gallery, is ranked 13th. Elsewhere, Maidenhead has the highest average value out of all of the post-towns on the list; here the average property is worth £567,132.
Zoopla also analysed data for London outcodes and can reveal that Hampstead (NW3), a popular destination for celebrities where the average price of a home is £1,496 596, is the most searched for area. Heading across the city Wimbledon (SW19), home to the world famous tennis club, is the second most popular area, whilst Docklands (E14) is in third place.
Commenting on the data, Laura Howard, Consumer Expert at Zoopla, said: “When it comes to the most searched-for post towns on Zoopla in the last 12 months, as ever, the proof is in the data. And, with SA4 and SA15 ranking first and second in the list, the data shows that South Wales reigns supreme.
“This year’s popularity could be partly attributed to the employment opportunities of nearby Swansea combined with The Gower, an Area of Outstanding Natural Beauty on your doorstep. And at under £140,000 in SA15 and £175,000 in Swansea, average house prices are also still relatively affordable and fall under the Land Transaction Tax thresholds for Wales - welcome news for first-time buyers.”
-ENDS-
Top 20 most popular post towns in Great Britain, outside London
|
Rank |
Post Town |
Most Popular Outcode Within Town |
County/Area |
Average Property Value (£) |
|
1 |
Swansea |
SA4 |
Swansea |
£174,551 |
|
2 |
Llanelli |
SA15 |
Carmarthenshire |
£137,046 |
|
3 |
Leicester |
LE5 |
Leicestershire |
£217,675 |
|
4 |
Preston |
PR2 |
Lancashire |
£180,658 |
|
5 |
Stoke-on-Trent |
ST3 |
Staffordshire |
£145,879 |
|
6 |
Newcastle-under-Lyme |
ST5 |
Staffordshire |
£184,311 |
|
7 |
Dumfries |
DG1 |
Dumfries & Galloway |
£159,637 |
|
8 |
Coventry |
CV6 |
West Midlands |
£163,339 |
|
9 |
Inverness |
IV2 |
Highland |
£206,338 |
|
10 |
Dunfermline |
KY11 |
Fife |
£185,435 |
|
11 |
Brighton |
BN2 |
East Sussex |
£383,658 |
|
12 |
Margate |
CT9 |
Kent |
£235,284 |
|
13 |
Bolton |
BL1 |
Greater Manchester |
£168,724 |
|
14 |
Ammanford |
SA18 |
Carmarthenshire |
£143,829 |
|
15 |
Nottingham |
NG9 |
Nottinghamshire |
£226,455 |
|
16 |
Torquay |
TQ1 |
Devon |
£246,898 |
|
17 |
Neath |
SA10 |
Neath Port Talbot |
£159,156 |
|
18 |
Dartford |
DA1 |
Kent |
£306,844 |
|
19 |
Gloucester |
GL2 |
Gloucestershire |
£265,540 |
|
20 |
Maidenhead |
SL6 |
Berkshire |
£567,132 |
Source: Zoopla, November 2019
Top 10 most popular outcodes within London
|
Rank |
Outcode |
London Area |
Average Property Value (£) |
|
1 |
NW3 |
Hampstead |
£1,496,596 |
|
2 |
SW19 |
Wimbledon |
£814,650 |
|
3 |
E14 |
The Docklands |
£505,650 |
|
4 |
W2 |
Paddington |
£1,226,762 |
|
5 |
SW6 |
Fulham |
£1,144,092 |
|
6 |
N1 |
Islington |
£825,961 |
|
7 |
SW16 |
Streatham |
£500,316 |
|
8 |
SW11 |
Battersea |
£879,730 |
|
9 |
E17 |
Walthamstow |
£446,984 |
|
10 |
NW6 |
Kilburn |
£841,069 |
Source: Zoopla, November 2019
- Ends -
For further information, please contact PR Team on pr@zoopla.co.uk or +44 (0)20 3873 8770.
Average values correct as of 22nd November 2019
Data analysed between 1st October 2018 and 31st September 2019
About Zoopla
Hello. We're Zoopla. A property website and app.
We know you're not just looking for a place to live. You're looking for a home.
Yeah, we've got over a million properties for you to browse.
Tools that let you filter them in all kinds of clever ways.
And reliable house price estimates, so you can be sure you aren't paying over the odds.
But we know you're looking for more than that.
Because that first flat won't just be a 'great investment opportunity'.
It'll be the feeling of starting out on your own.
That extra bedroom won't just mean another £20K on the re-sale price, it'll mean having your sister over to stay.
And that bungalow won't just be a way to release some equity, it will be a chance to spend more time with the grandkids.
We know that searching for a home is about more than just checking its price, location and features (important as all those things are).
What really matters is how it makes you feel.
We know what a home is really worth.
So let us help you find yours.
Zoopla is part of Zoopla Limited which was founded in 2007.
Zoopla Limited, The Cooperage, 5 Copper Row, London, SE1 2LH
Registered in England and Wales with Company No. 06074771
VAT Registration number: 191 2231 33
Data Protection number: Z9972266