Zoopla.co.uk reveals most influential agents on social media
13th May 2013
Zoopla.co.uk has today launched the Zoopla Property Power 100 - a live leaderboard of the top 100 most influential residential property agents on Twitter.
The list, which will be updated weekly, identifies those agents most active on Twitter with each being scored based on numerous social signals including re-tweets, mentions, followers and replies to create the Zoopla Property Power 100. Further social media activities will be added into the scoring criteria over time.
The purpose of the Zoopla Property Power 100 is to highlight the most active and influential agents on Twitter and to encourage those less active to think about how social media can help to build their brand and develop their profile and reputation in their local markets.
Alex Chesterman, Founder & CEO of Zoopla.co.uk said,, “Social media and property marketing go hand in hand – we’re a nation obsessed with property and using social media to extend this conversation makes perfect sense. Those agents on the Zoopla Property Power 100 are the most active and influential in social media today but that can change overnight with a little effort from others interested in making their presence felt.”
Top 5 Twitter Tips from Zoopla.co.uk for Agents- Don’t auto-feed all your properties to your twitter timeline
- Identify and engage with those currently house-hunting in your area
- Tweet photos of your best or most interesting properties
- Be helpful and tweet useful, relevant links and highlight your local knowledge
- Post at least twice a day
Agents who are currently not featured on the Zoopla Property Power 100 can submit their Twitter handle here to see how far up the Zoopla Property Power 100 leaderboard they may feature.
To view the Zoopla Power Property 100 and claim your badge of honour please visit: https://www.zoopla.co.uk/property-power-100/- Ends -
For further information, please contact PR Team on pr@zoopla.co.uk or +44 (0)20 3873 8770.
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